Sports

Who is the man entrusted with guiding "America's Team"? Here's a closer look at the life, career, and vision of Brian Schottenheimer.

Cowboys Fit is far more than a premium gym; it is a performance ecosystem that delivers the Dallas Cowboys' training philosophy and rigor.

Aerial view of the championship golf course at The Westin Stonebriar Resort, where world class design meets the Frisco landscape. An...

The Frisco RoughRiders team has become one of the most popular minor league franchises in the country.

The 2026 FIFA World Cup is coming to North Texas, and Frisco is already preparing to welcome visitors from across the globe. With matches nearby at AT&T Stadium, the city’s hospitality, retail, and tourism industries are gearing up for record-breaking demand.

At just 18 years old, Centennial High School’s Jake Ysasaga became the youngest North Texas athlete to complete a half Ironman triathlon. His story of discipline and determination is inspiring Frisco and beyond.

From family-focused centers to luxury health clubs, here’s ten of the top gyms here in Frisco.

The Frisco City Council has approved a $182 million public-private partnership with FC Dallas to renovate Toyota Stadium.